Firm Information
Activision Blizzard’s creation was a result of a 2007 merger of Vivendi Games (which had consisted of Blizzard Entertainment and Sierra Entertainment) and Activision. As part of the merger agreement, Activision and Blizzard would publish games under the parent company Activision Blizzard. However, both Activision and Blizzard would continue to operate and develop games as separate entities. Sierra Entertainment would contribute select titles to the parent company while most of its operations would cease. Vivendi, a French media conglomerate, became the majority shareholder in Activision Blizzard.
The game publisher’s portfolio includes popular franchises such as...click here to read the rest.
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